Est.
2017
8+ years shipping
systems that hold.
Enterprise systems, AI products and platforms, engineered to survive contact with reality.
Who we are
Architecture first.
Craft always.
Built to scale.
We take on the work that has to be right: the platform the business depends on, the migration that can't fail, the product that has to hold once it's real.
Trusted by teams at
What we build
No hand-offs between agencies. The people who architect it are the people who ship it.
In motion
A look at what we design and ship, running for real. Nothing staged, nothing mocked.
Free tools
25 browser-based tools for developers, marketers and teams.
Web · 10 tools
JSON Formatter
Paste messy JSON, get it back clean and readable, with the exact line and column of any error. Nothing leaves your browser.
Open tool→UUID Generator
Generate random v4 or time-ordered v7 UUIDs, one or five hundred at a time, and copy or download them in a click. Uppercase, hyphen and brace formatting are all one toggle away. Then paste any UUID back in to read its version, its variant, and for a v7 the exact moment it was created. Everything is minted in your browser with the Web Crypto API, so no identifier ever touches a server.
Open tool→Regex Tester
Build and debug a regular expression against your own text and watch every match highlight as you type. See the capture groups broken out, named and numbered, preview a find-and-replace, toggle the flags one at a time, and start from a library of common patterns. Nothing you enter leaves your browser, and a built-in cheatsheet is one click away.
Open tool→Image Compressor
Drop in a batch of images and shrink them all with a single quality slider, right here in your browser. Compare the before and after side by side to confirm the quality held, convert to modern WebP in a click, and download one file or the whole set as a zip. Nothing is uploaded, so even a folder of client photos never leaves your machine.
Open tool→Image Resizer
Resize a batch of images to an exact width and height, or scale them all by a percentage, right here in your browser. Lock the aspect ratio so nothing stretches, choose how each image fills the box when it does not, convert to modern WebP in a click, and download one file or the whole set as a zip. Nothing is uploaded, so even a folder of client photos never leaves your machine.
Open tool→SVG Optimizer
Paste or drop an SVG and it is cleaned and shrunk instantly in your browser, with the original and the optimized version rendered side by side so you can confirm nothing visible changed before you download it. Strip editor metadata, comments and redundant precision, tune how aggressively it rounds, and copy or download the result. Nothing is uploaded, and both previews are sanitized so even a hostile file is safe to inspect.
Open tool→Why Urban Software
The fear · Vendor lock-in
You'll own everything.
Your code, your repos, your cloud accounts, your data. We hand over the keys on day one and again on the last day. No proprietary layer you have to keep paying us to maintain.
The fear · The bait-and-switch
Senior engineers only.
The people in the pitch are the people who write the code. We don't win work with architects and staff it with juniors, there is no bench to hide behind.
The fear · Budget overrun
Fixed scope, fixed price.
We scope in detail before we quote, and the number we give you is the number you pay. If we get the estimate wrong, that's our problem to absorb, not a change request.
The fear · Abandonment
We're still here in year three.
Eight years in business and clients from 2018 still on support. The system doesn't end at launch, and neither does the relationship.
How we work
You always know what week you're in, what's done, and what it cost.
Discover
1–2 weeks
Workshops, constraints, and the honest version of what success looks like. We'd rather find the hard problem now than in month four.
Architect
2–3 weeks
Scope, system design and a roadmap with real milestones. This is where the fixed price comes from, and where most projects are quietly won or lost.
Build
6–16 weeks
Typed, tested, reviewed code shipped in two-week iterations. You see working software every sprint, not a status report.
Harden
2–3 weeks
Load testing, security review, accessibility, observability. The unglamorous work that decides whether it holds.
Scale
Ongoing
Zero-downtime release, monitoring, and an engineering partner who's still picking up the phone in year three.
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Clients
01 / 04
“Urban Software rebuilt our donation platform and monthly giving jumped 38% in the first quarter. The team felt like an extension of ours.”
Aisha Rahman
Director, Hope Foundation
